Many marketers say content is king and it is, but did you know your visitors remember a mere 10% of what is written whereas with video retention sky rockets to 95 percent. Have you been postponing making videos for your website even though you know you should. One of the interesting things psychology teaches us is that most people make
decisions based on how they feel and then rationalize it themselves by thinking about it. Now the written word appeals to the thinking part of your brain whereas video taps into feeling and experience. So if you want a customer or client to make a decision to either contact you or buy from you, you want them to feel you are the right match for them and video get that across really effectively. So isn't it time you decide to really think about making videos for your website you would never know you might even enjoy it. I help business owners discover the value of creating videos and learn to enjoy the process for the benefit of their business. SuccessVideos - Show and Tell for Grownups |
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AuthorI have been fascinated by pictures both static and moving for as long as I can remember. Research evidence backs up how powerful video marketing really is. Archives
July 2019
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