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Have you ever noticed when you're out having a conversation with someone if there's a TV playing in the background it's really hard not to keep glancing at it, it's just so tempting. This is one really good reason why having video on your website is becoming more and more important. Hi I'm Julie Silfverberg and I help business owners discover the value of creating videos and learn to enjoy the process for the benefit of their business. As humans we are wired to notice movement and it stimulates a really primitive part of the brain that takes care of your safety. This is why video is so compelling you just can't help yourself. It's also why Facebook has videos playing rather than just a thumbnail. They command your attention and tickle your curiosity. As a result more than 90% consumers watch videos. So you have guessed it, video makes webpages stickier. When a customer or client clicks on a page with video they stay four times longer and this engagement can lead to higher conversions and even better, web pages with video are the fifty three times more likely to be listed on page one of Google because as you know Google owns YouTube and who doesn't want to be on page one? So isn't it time you decided to go for it and make videos for your website you would never know you might even enjoy it. Why not give me a call at 087 614 2980 to have a chat. I'm Julie Silfverberg with SuccessVideos - show and tell for grownups. See you next time. Many marketers say content is king and it is, but did you know your visitors remember a mere 10% of what is written whereas with video retention sky rockets to 95 percent. Have you been postponing making videos for your website even though you know you should. One of the interesting things psychology teaches us is that most people make
decisions based on how they feel and then rationalize it themselves by thinking about it. Now the written word appeals to the thinking part of your brain whereas video taps into feeling and experience. So if you want a customer or client to make a decision to either contact you or buy from you, you want them to feel you are the right match for them and video get that across really effectively. So isn't it time you decide to really think about making videos for your website you would never know you might even enjoy it. I help business owners discover the value of creating videos and learn to enjoy the process for the benefit of their business. SuccessVideos - Show and Tell for Grownups |
AuthorI have been fascinated by pictures both static and moving for as long as I can remember. Research evidence backs up how powerful video marketing really is. Archives
February 2018
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